The Curse of Knowledge- We Are Not Our Customers!
The Business Owner’s Curse of Knowledge: Stop Talking Like an Expert & Start Thinking Like a Customer If you’re a business owner, chances are you know your stuff. You live and breathe your industry. You can rattle off stats, features, and insider jargon without breaking a sweat. But here’s the kicker: your customers don’t care. […]
The Curse of Knowledge- We Are Not Our Customers! Read More »